The Pentagon is defending a new military flight involving Kid Rock and Defense Secretary Pete Hegseth after the pair reportedly took part in Army Apache helicopter flights at Fort Belvoir, Virginia.
According to Pentagon officials, the visit was tied to a “Freedom 250” community relations event connected to celebrations for America’s upcoming 250th anniversary.
Officials said Kid Rock, whose real name is Robert Ritchie, met with troops, thanked service members, and filmed promotional videos for Memorial Day, the anniversary campaign, and his concert tour.
But critics are asking a sharper question: Why are military attack helicopters being used for celebrity events?
Flight tracking data reportedly showed an AH-64 Apache conducting a short flight over the base before landing roughly ten minutes later. Military sources estimate an Apache can cost around $7,000 per hour to operate, though officials argue these missions can double as pilot training and may not create extra costs beyond routine operations.
The controversy intensified because this is not the first recent military aviation story involving Kid Rock.
Weeks earlier, Army helicopters faced scrutiny after flying near Kid Rock’s Tennessee home and over a protest in Nashville, raising questions about authorization and political optics. An Army inquiry was reportedly opened, then later halted.
Now backlash is growing again.
California Gov. Gavin Newsom publicly questioned why taxpayers are paying to fly Kid Rock around on military aircraft. Rep. Jason Crow, a former Army Ranger, also criticized what he described as celebrity “joy rides.”
Supporters of the event argue Kid Rock has long backed the military and that morale events involving entertainers are nothing new. Opponents say attack helicopters are not props for political branding.
The latest incident lands in the middle of a broader debate over military image campaigns, public spending, and whether high-profile allies of the administration are receiving special treatment.
For now, the Pentagon insists the flights were legitimate outreach. Critics are not buying it.